A large Chinese chain of alcohol shops decided to do away with fakes once and for all! They adopted a laser system for product identification and a blockchain for storing and tracking data. Now they have reached the stage of development testing. Two large companies from the world of alcohol and IT have entered into a partnership to achieve the goal – 100% remove fake stores.

Blockchain really can. And if the Chinese understood this, then it’s scary to imagine the scale of development of the blockchain in their hardworking hands. Directly on production, each bottle is assigned a unique identifier, is applied by a laser and is written into the blockchain, in a clear language – each bottle becomes as unique as Bitcoin. Such lasers should be along the entire route of delivery of alcohol to the end user. But there are similar solutions, when mobile applications are involved in identifying a product and checking information in the blockchain. In such cases, a QR code is simply attached to the goods and if it is torn off, it will not be possible to check the goods for authenticity.

The idea is gaining popularity every day. Earlier, even a large audit firm Ernst & Young became interested in this method and has already ordered the development of a similar system from Blockchain Wine.

Our Chinese entrepreneur Peng Yang believes that his idea is not only

eradicates counterfeit in its stores by 100%, but also fairly increase the cost of alcohol, which will be “blockchained”.

Waiting for your interesting comments.

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7 thoughts on “Blockchain in the fight against fakes of alcohol.”

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